Fresh off his record-setting hot dog-eating performance on July 4, Joey Chestnut, the world’s top-ranked eater, will be at Calgary’s Aug. 9 home game against the Saskatchewan Roughriders to take on fans in the Joey’s All-Stars Fish Taco World-Record Challenge.

Officially sanctioned by Major League Eating, this five-minute, all-you-can-eat, fish tacos competition will take place at McMahon Stadium during halftime of the game. Fans of both the Stampeders and Roughriders will also take part in the event.

“Our Fish Taco is amazing – worthy of a world record,” said Dave Holland, VP Marketing & Design for Joey’s Seafood Restaurants. “We are happy to add to the interprovincial rivalry and are very excited to see which eating team will rise to the occasion and dominate off the field.”

Chestnut is currently having another record-breaking year. He’s set world records in the chili and ice cream-eating disciplines and set the record of a lifetime when he downed 69 hot dogs and buns in 10 minutes at the 2013 Nathan’s Famous July 4th Hot Dog Eating-Contest. However, he has never set a record in fish tacos. History could be made on Aug. 9.

“2013 is shaping up to be one of Joey’s best years,” said George Shea, Chairman of Major League Eating. “However, fish tacos are not his strongest discipline. Joey could very well set another record or we could see a David vs. Goliath upset in Calgary.”

About Joey’s

Calgary-based Joey’s is a pioneer and leader in the fast-casual seafood restaurant category in Canada. Its signature “Joey’s Famous Fish and Chips” has gained the company a North American reputation for preparing generous portions of high-quality seafood at affordable prices. Each Joey’s embodies the vision of its founder, Joe Klassen—to serve great seafood in a cozy neighborhood seafood restaurant. Annually, Joey’ serves more than 6.5 million guests system wide through its restaurants in Canada. Joey’s has been cooking with trans-fat free oil at all of its Canadian restaurants since 2005. This year, the company celebrated its 28th anniversary.

About Joey’s Urban

Opening its first restaurant in August 2011 in Calgar, Joey’s Urban is a fun and exciting restaurant concept focused on quality, speed and flavour. Enjoy a menu mix that features Joey’s Fish Taco, Urban Gourmet Poutines and classic Chips n’ Fish. Bursting with popular flavours, Joey’s Urban embodies all things hip and current in the restaurant industry.

About Major League Eating

Major League Eating (MLE), the world governing body of all stomach-centric sports, conducts more than 80 events annually, including the Nathan’s Famous Fourth of July International Hot Dog Eating Contest in Coney Island, N.Y. The competitive eating community is made up of more than 8,000 veteran and rookie gurgitators who travel the nation in search of top titles and the glory that they provide. For more information, visit http://www.IFOCE.com, http://www.facebook.com/eatfast or Twitter @eatingcontest